Wednesday, March 12, 2008

Assignment 4

I never thought I would say this about a Republican, but on a great deal of fundamental values and key issues, I agree with Ron Paul. I’m not a registered voter and never plan to be, so my opinion doesn’t matter much, but if I were to lend any real concern to the political climate of our country, Ron Paul would most likely be my choice.
I mention that I am a non-voter because, when it comes to political commentary, ethos is essential. And the bottom line is I don’t have any. When pundits bark about what’s wrong with the country, people like me are easy targets: I don’t watch the news, I don’t read newspapers, I don’t follow the issues, I’ll never attend a political rally, I avoid debates at all cost, I think all politically-savvy college students are just trying to get laid, I actively try to hit hippie protestors with my car, and worst of all, I don’t vote.
I have even less ethos as a blogger. I have never read a blog, never subscribed to a blog, could not tell you a single famous blogger’s name, and only got the internet in my home three months ago (after the guys at Circuit City explained me how to steal it from my neighbors). To make matters worse, I think bloggers are the bottom of the barrel when it comes to writers. The only thing I think is more worthless than a blog writer is a faithful blog reader. Whenever I even hear someone mention “blog” in normal conversation, I automatically think “douche bag.” All-in-all, I have no ethos as a political commentator and even less as an internet-opinion-poster. So stop reading here. Seriously. Stop.

Well, if you made it this far, then I successfully employed the same rhetorical strategy Ron Paul has used countless times during his Presidential campaign. I referred to this in my last post as the Everyman appeal.
Ron Paul does not want to be thought of as a politician; he wants to be your neighbor, your PTA carpooling buddy, your friend. He’s even still listed in his hometown’s phonebook. While Obama has a creepy middle-name, Hillary is a bulldyke, and John McCain tells more stories about “Charlie” than Roald Dahl, Ron Paul manages to sit under the radar as the underdog. Unfortunately the only time in America the underdog actually wins is when America is the underdog, and that only happened once, two-hundred-and-thirty-two years ago.

Ron Paul’s campaign is stalled at the moment as a result of John McCain’s acquisition of the Republican candidacy. Ron Paul is understandably not generating too much rhetoric these days. Instead, it seems appropriate to take a look back at how the craziest man in politics (since Strom Thurmond died) has found incredible grassroots success from both sides of the aisle.

Ron Paul has been sharpening his teeth on the executive branch for forty years, so an archived speech to examine his strange ethos could almost be picked at random, which is exactly what I did.

On February 13, 2007, Ron Paul gave a speech entitled “Another Supplemental Spending Bill for the War in Iraq.” Even reading that title now, the groans from the House of Representatives can still be heard. The speech packs heavy appeals to logos and pathos, and in truth, is one of his better speeches. But instead of dissecting the politics and policies of Ron Paul, his rhetoric can also be useful when determining exactly what he thinks of himself.
And what candidates think of themselves is important. Hillary’s tear soaked confession about how hard the campaign trail is showed she thinks she is the most stressed candidate since FDR. Obama talking more about his mistakes with cigarettes than how he will fix Health Care shows he would rather be McGruff the Crime Fighting Dog than a straight-to-the-point politician. And McCain soliciting support from Bush shows he is not afraid to swallow his pride and ask the least-popular president of all time for an endorsement, even after the president accused McCain of being psychologically unfit to participate in government because McCain was tortured during warfare. Now I could see how voters would be torn when presented with such an all-star cast for Commander In Chief, but just for posterity and good measure, let’s see what Ron Paul thinks of himself.

In the “Another Supplemental Spending Bill for the War in Iraq” speech, Ron Paul only says “I” twice.
The first is, “Two weeks ago I discussed how Congress and the administration use our fiat money system to literally create some of the funds needed to prosecute our ongoing wars in Iraq and Afghanistan.” This is the first sentence of his speech. Ethos is typically about closing the distance between a speaker and audience, but not for Ron Paul. Just as I did with the whole I-don’t-vote-and-I-hate-blogs introduction, Ron Paul finds his ethos in remaining as far from his audience as possible. His audience, after all, is Congress; and does a real Everyman ever get to feel like Congress is a peer? No. So in order for Ron Paul to move closer to the voters, he has to move farther from the politicians. He actually removes himself entirely: “Congress and the administration use our fiat money.” In this sentence, Congress and the administration are on one side, and the generators of fiat money are on another. With the phrase “our fiat money,” Ron Paul declares he is on the side of the public.

The other use of “I” is, “I doubt very seriously that most Americans think the war in Iraq is worth one trillion dollars.” The rhetoric of this sentence is not so subtle, however, is much more admirable. Ron Paul is speaking on behalf of the people, which theoretically, is his job. Even more importantly, his representation is accurate. One trillion dollars is more money than most people can comprehend. Oprah and Bill Gates combined are not worth a trillion dollars. Fortunately, Ron Paul breaks down exactly what this cost means: “We seek nothing less than to rebuild Iraq’s judicial system, financial system, legal system, transportation system, and political system from the top down – all with hundreds of billion of US tax dollars.”

And finally, the persona which Ron Paul takes most pride in, is his public-informant position. Ron Paul uses his speeches to let the public know what’s going on in the more private wings of Washington. “The mentality in Washington is simple: avoid hard choices at all costs; spend money at will; ignore deficits; inflate the money supply as needed; and trust that the whole mess somehow will be taken care of by unprecedented economic growth in the future.” Ron Paul does this in almost every speech; he tells on the government. He tells the public which money is going where for what. Usually it’s infuriating. But doesn’t that make Ron Paul look like a crook since he’s part of Congress too? No, that’s where his distance comes in. It’s the don’t-shoot-the-messenger principle. If Ron Paul wasn’t telling us, who would? Ron Paul is the public’s ear to the ground. He is our informant, dressed as a politician.

Ron Paul’s ethos slightly predicates on shock value; but it is more than that. The most shocking aspect of his persona is honesty. The American public isn’t sure how to take that. And while I may have wrecked my ethos as a political blogger by saying I don’t vote, Ron Paul knows how to use distance to strengthen his ethos. When Ron Paul speaks in front of Congress, the more steps he takes to further himself from his immediate audience, the closer he comes to the audience he really cares about.

3 comments:

Sara said...

In this election, more people seem to get their news from the Daily Show than any "legitimate" news source. I think a lot of people don't see themselves as serious political advocates. So, it seems like a smart tactic on Ron Paul's part not to beat around the rhetorical bush and not to take himself too seriously.

Mary Beth said...

I think Ron Paul was right to distance himself from the politicians in order to get himself closer to the voters, although technically his plan didn't work. It was a good attempt, though.

Aubrey said...

I loved your strategy. I was really concerned about where you were going with the blog rant...but I read past the "Stop. Seriously. Stop." part, and it became clear.

Ron Paul is like a political car wreck, and we are all rubber-necking.